Following a successful launch last year, the Featured Products Showcase will return to the 2018 Performance Racing Industry (PRI) Trade Show, December 6-8 at the Indiana Convention Center in Indianapolis, giving exhibitors and attendees product access and exposure during the three biggest business days in racing.
This year’s Featured Products Showcase, located in the new Lucas Oil Exhibit Area, will enable exhibitors to further highlight their products and increase connectivity with buyers at the world’s premier gathering of motorsports professionals through marketing and promotional exposure before, during, and after the PRI Show.
“The overwhelmingly positive response we received from last year’s inaugural program reflects the significant value to both buyers and exhibitors,” said PRI General Manager Bill Miller. “The Showcase makes it easy for buyers to see hundreds of relevant products in one location, and for motorsports media professionals in attendance to gain increased access to these amazing products so they can report on them.”
For buyers, the Featured Products Showcase makes it possible to see all the top products at the PRI Show in one place and easily identify where to find them on the show floor.