Holley Names Jordan Musser SVP of Safety and Electronics Products
Musser will lead a global team of professionals to develop and implement a comprehensive strategic growth plan for Holley’s leading portfolio of safety brands.
Holley’s Latest LS Engine Giveaway
Holley has partnered with high-performance engine builder Prestige Motorsports for its latest giveaway LS engine.
Holley Performance Brands Expands Sales, Appoints Chet Baker SVP of Sales
Baker is a proven leader who will help strengthen the company’s customer focus in key verticals.
Holley Ordered to Pay $2M in Carburetor Profits to Specialty Auto Parts
This judgment followed various legal disputes between Holley and Specialty (Proform) that started 24 years ago.
Moser Engineering Acquires GearFX From Holley
Moser Engineering, a provider of aftermarket driveline products, has acquired GearFX Driveline and its assets from Holley Performance Brands. GearFX assets and production will relocate to Moser Engineering’s facilities in Portland, IN. “We are thrilled to welcome the GearFX line of products into the Moser Engineering family. Our goal is to continually expand and improve
Holley Terminator X Max 7.3L Godzilla Kit
The Terminator X ensures a smooth and responsive driving experience, allowing enthusiasts to harness the immense power of their 7.3L Godzilla engine.
Holley Appoints Two New VPs to Accelerate Growth
Automotive industry experts Charlie Taylor and Will Robbins join Holley Performance Brands to lead digital strategy and consumer product strategy, respectively.
Holley Plans Shift to Holley Performance Brands
This transformation will be fueled by leveraging Holley’s portfolio of iconic brands to drive innovation and engagement in key consumer verticals.
Holley Announces 2024 Flagship Events
Experiential events reinforce Holley’s commitment to serving customers across traditional and growing aftermarket verticals.
Holley Sniper 2 EFI
Holley’s Sniper 2 EFI ushers in a wide range of new technologies and features.
Holley Names Philip Dobbs Sr. VP of Customer Experience Marketing
Dobbs to lead customer engagement, digital strategy, and brand focus across Holley’s verticals.
Holley’s CEO Matthew Stevenson on Where Holley Goes Next
Taking over the President and CEO role for Holley in June 2023, Matthew Stevenson has big plans for the performance component giant. He brings a diverse background with him and a desire to go further and deeper for Holley’s brands and customers. Check out the full conversation in this latest Industry Insiders episode!
Holley Appoints Chief Product Officer; Establishes Vertical Market Focus for Growth
Holley Inc.–the Bowling Green, Kentucky-based consumer platform for automotive performance enthusiasts–is implementing a new organizational design to capitalize on growth opportunities across the company’s full brand and business portfolio. The strategic realignment establishes seven distinct market segments, with the goal of strengthening the company’s ability to serve the classic vehicle market while also expanding its
Holley Focuses on Accelerating Growth with New Market Segment Orientation
Holley Inc. is implementing a new organizational design to capitalize on growth opportunities across the company’s full brand and business portfolio. The strategic realignment establishes seven distinct market segments, further strengthening the company’s ability to serve the classic vehicle market while also expanding its focus on aftermarket solutions for newer model vehicles. “We continue to
Holley Celebrates Record-Setting Season of Automotive Enthusiast Events
Consumer and customer engagement programs remain central to Holley’s ongoing business transformation.
Garrett Motion Adds Holley Performance as Official Performance Distributor for North America
Garrett Motion–the global differentiated technology provider–has announced an expanded distribution channel through a new agreement with Holley Performance. This strategic relationship will allow Garrett Motion to strengthen its presence to better serve the performance enthusiast’s needs, the company stated. “We are thrilled to welcome Holley Performance as an official performance distributor,” said Kari Bye of
Holley Sniper 2 EFI
No complex EFI conversions here, Holley has announced their new Sniper 2 EFI! Get your vehicle up and running in as little as four wires – battery, switched ignition, and RPM. Sniper is an ecosystem and is designed to support the needs of your build The only thing easier than the installation is the setup.
Holley Appoints Matthew Stevenson as President, CEO
Holley—the platform for performance automotive enthusiasts based in Bowling Green, Kentucky—has announced Matthew Stevenson as its new president and CEO. On June 6, he will replace Interim President and CEO Michelle Gloeckler, who will remain with Holley as a board member. Stevenson joins Holley from Blue Bird Corporation, where he served as president and CEO and
Holley Ford Coyote Ultra Lo-Ram & Hi-Ram Intake Manifolds
The Holley Hi-Ram and Ultra Lo-Ram are designed to fit stock bolt pattern OE heads found on the 2011-2023 Ford 5.0 Coyotes and related engine families, such as, Voodoo and Predators. These kits include fuel rails for use with OEM type fuel injectors and clips, mounting hardware, and O-ring gaskets. Offered in black and natural
Holley Gen III Hemi Swap Oil Pan
Mopar’s popular Gen III Hemi engines are ideal for swapping into many trucks since they are durable, reliable, and make great power. The factory oil pans on these engines usually don’t fit and hang too low for your swap. These new cast aluminum oil pans (Patent Pending) fit 1972-1993 Dodge D100/D150/W100/W150, 1987-2004 Dodge Dakota, 1974-1993
