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Holley Performance Brands Expands Sales, Appoints Chet Baker SVP of Sales 

Baker is a proven leader who will help strengthen the company’s customer focus in key verticals.

King Bearings Adds Two to its US Sales Team

King Bearings welcomes Steven Washington as director of aftermarket sales and Shane Turner as regional sales manager.

Liqui Moly USA Promotes Two to VP of Sales

The two VPs will help assist in shaping the future of the sales department and driving the success of Liqui Moly.

Thousands Oppose California’s Mandate Banning New Gas-Powered Vehicle Sales

SEMA members and industry consumers send EPA over 5,000 letters in opposition to ACC II Waiver

Steve Green to Lead Hot Shot’s Secret Dealer Sales

Green will be responsible for developing the strategy to expand the Hot Shot’s Secret dealer network.

Brent Berman Appointed Vice President of Sales and Marketing of Specialty Products Company

Brent Berman has been appointed vice president of sales and marketing of Specialty Products company, a Longmont, Colorado-based manufacturer of vehicle alignment tools, suspension components and oil/fuel system products. Berman, who joins Specialty from First Brands Group, will oversee sales, marketing and other key functions across Specialty Products Company, SPC Performance and Peterson Fluid Systems.

King Bearings Introduces Stacey Stone as Technical Sales Specialist

King Engine Bearings is delighted to announce the addition of Stacey Stone to its team. As a technical sales specialist, Stacey will handle sales support, customer training, and business development. Stacey Stone brings a wealth of experience and expertise in the powertrain industry, specifically focused on engine parts. With over two decades of involvement in

Automotive Aftermarket Surpasses $51 Billion in Sales in 2022

The specialty-equipment market showed positive results in 2022 with an overall market growth of 2% and reaching $51.8 billion in sales, according the new 2023 SEMA Market Report. This continues a decade of growth for the industry, even among recent economic turmoil created by the pandemic.    While the growth percentage was slightly down from the industry’s typical annual rate

Radford Racing School Names Kin Wolfkill as VP of Sales and Marketing

Radford Racing School has named Kim Wolfkill as its vice president of sales and marketing.  Wolfkill will manage the sales and marketing functions and play an active role in creative campaigns, strategic partnerships, special events, group sales and expanding the school’s industry presence. Wolfkill has 25 years of automotive industry experience across multiple fields, including

Race Winning Brands Adds Bob Cook Sales

Race Winning Brands (RWB)—the Mentor, Ohio-based portfolio company of MiddleGround Capital in Lexington, Kentucky, and manufacturer of high-performance components—has announced Bob Cook Sales (BCS) joins the “team of RWB representation… brands in Southeastern United States territories.”  BCS will help represent nine RWB brands, including BoostLine Products, Dart Machinery, K1 Technologies, MGP Connecting Rods, Trend Performance,

DEI Adds New VP of Sales & Marketing

Design Engineering, Inc. (DEI) is excited to announce the addition of Brad Bricker to its sales team.  As the new Vice President of Sales & Marketing, Bricker will manage the inside sales team focused on DEI’s automotive aftermarket products, as well as work with automotive aftermarket representatives, outside representatives in the RV and Powersports groups, and DEI’s

SCORE Names Kurt Miller as Marketing Sales Manager

SCORE International Off-Road Racing has appointed Kurt Miller to the newly created role of marketing sales manager. 

Automotive Speciality-Equipment Sales Increase to $50.9 Million

Sales of specialty-equipment parts reached a new high in 2021, increasing to $50.9 billion in retail sales for the first time in history—up from $47.9 in 2020. The finding comes from the new “2022 SEMA Market Report,” which is available for download at www.sema.org/research, and provides the automotive aftermarket industry a comprehensive review of the specialty-equipment

John Brune Joins Elgin Industries as Vice President, OEM Sales Engineering

John E. Brune, a nationally recognized engineering executive who has served several of the transportation industry’s leading vehicle manufacturers and Tier One suppliers, has been named Vice President, OEM Sales Engineering for Elgin Industries, a leading global manufacturer of engine and chassis components. He will be responsible for sales, product engineering and service functions in

Automotive Specialty-Equipment Sales Surpass Pre-Pandemic Levels

The specialty-equipment industry continues to experience strong growth and demand as the U.S. puts COVID-19 in the rearview mirror. According to the new “State of the Industry–Spring 2022” report from the Specialty Equipment Market Association (SEMA), 75% of manufacturers, 68% of distributors, and 53% of retailers/installers report that sales are currently above where they were

Lisa Kubo Joins McLeod Racing as Director of Sport Compact Sales

McLeod Racing has announced sport compact driver Lisa Kuba as its new director of Sport Compact Sales.   Kubo is a professional drag racer of 12 years and the first sport compact FWD driver to break into the seven-second zone. She will help grow and strengthen the McLeod Tuner Series line in her new position.  “To

Holley LS Fest West Opens Pre-Registration, Ticket Sales for April Event

Holley has announced that pre-registration and ticket sales are now live for the Holley LS Fest West presented by eBay Motors. Set for April 22–24 at Las Vegas Motor Speedway in Las Vegas Valley, Nevada, the event is a “must” for fans of GM’s high-performance LS engine platform.  All LS and current generation LT V8-powered

Race Winning Brands Welcomes Cary Redman as Vice President of Sales

Race Winning Brands (RWB) is excited to welcome seasoned industry professional, Cary Redman, to the RWB family as Vice President of Sales – Automotive. Cary is no stranger to the automotive aftermarket with over 25-years’ experience in the performance manufacturing and retail sectors working with veteran organizations such as Holley Performance, Mr. Gasket Co. and

Goodson Sales Manager Dave Monyham Retiring

David P. Monyhan, Goodson Sales Manager, is set to retire at the start of 2022. Dave has served as Goodson Sales Manager since 1995 but he has been a part of the Automotive Aftermarket for over 40 years. He started out as a counter salesman at an auto parts store in southern California, transitioning to

Retail Spending on Cars and Car Parts Surpasses All Other Sales

Automotive is the single biggest retail segment in the U.S., accounting for 20% (more than $1.2 trillion) of retail spending in 2020, according to the new Retail Trends Report from SEMA Market Research. The report highlights U.S. retail spending and includes new findings on the retail side of the specialty-equipment market, including specialty-automotive shopping behavior