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Craig Stark, vice president of sales
Bob Bruegging, vice president of business develop...
Prestolite Performance Expands Sales Team
Prestolite Performance recently broadened its sales team with the addition of Craig Stark as vice president of sales and Michael Grimes as director of retail sales. The company has also appointed Bob Bruegging the vice president of business development.
As head of the sales team, Stark brings more than three decades of
aftermarket experience with his previous executive position at Corteco,
which services specialty channel automatic transmission repair. He will
be responsible for planning, implementing and driving sales with a
short- and long-term strategic mindset.
“Prestolite Performance’s priority is to remain customer centric and market needs driven,” said Stark. “My goal is to focus on customer service through increased communication to distribution channels and more aggressive new product delivery.”
In addition to Stark’s extensive professional history, he is a true auto enthusiast.
To further develop its leadership position in the performance aftermarket, Prestolite Performance has appointed Bruegging to vice president of business development. Bruegging has worked with the company’s brands including Mr. Gasket in several executive positions for more than 20 years.
A pillar in the automotive aftermarket community, Bruegging will be able to capitalize on his deep understanding of the industry and the company to create new business opportunities in this role. He will focus on finding new business ventures through distribution, acquisitions and partnerships.
“Prestolite Performance is committed to investing in the business,” said Bruegging. “More than ever, we are focused on expanding our business and elevating our brands both domestically and internationally. As a result, we are looking to collaborate with smaller entrepreneurial companies with great ideas and products that could take advantage of Prestolite Performance’s extensive distribution capabilities.”
The auto parts manufacturer rounds out the sales team with Grimes as the new director of retail sales. With more than 20 years of automotive experience, Grimes will be working with Prestolite Performance’s retail accounts and continuing successful partnerships to exceed sales and productivity objectives.
Before joining the team, Grimes previously served as a director at Dorman Products as well as director for Tenneco Automotive. Now, he will focus on retail partners to provide a single point of contact.
Prestolite Performance’s president, Scott Fox, commented: “We are
committed to long-term growth that exceeds the industry average
and these recent developments will enable us to meet that expectation.
With these new
team members, we can increase our presence in the marketplace and expand
our innovative product offerings for each brand in our portfolio."
For more information about Prestolite, visit www.prestoliteperformance.com.