A survey from the 2009 SEMA Show revealed
that 72% of enthusiasts have purchased some parts and accessories
online. Successful companies of the future must optimize not only their
offerings, but also their knowledge of Internet marketing techniques.
In an exclusive SEMA webinar, "Search Engine Marketing 101," April 8,
10:00 a.m. 11:00 a.m., Google’s Mandy Mathis will offer expert insight
into geographic targeting and optimizing Internet ads for the best
Mathis, a member of Google’s automotive team who works with automotive
websites, dealers, and parts and accessories retailers and
manufacturers, will discuss the company’s own list of best practices
and provide tips on how to reach the desired audience with the right
message at the right time in her webinar.
Learn how to track your search-engine marketing efforts to ensure that
your company is achieving the maximum return on investment.
For additional details and to register, follow this link.