Sources To Make Your Shop's Facebook Page Better - Engine Builder Magazine

Main Navigation

Advertisement
Social Connect
Resources
Our Brand Family
Engine Builder Magazine Logo
Content for engine professionals and enthusiasts
Business and Management

Sources To Make Your Shop’s Facebook Page Better

Avatar
By Christine Taylor
Published:

With today’s easy-to-use Facebook apps, you can do neat things like
sell products and services directly from your Facebook page, or conduct
contests, sweepstakes, etc.

Related Articles

Check out this blog for examples of impactful Facebook pages.

Inspired now? There are a number of companies I recommend that make it easy to install Facebook apps:

ShortStack

I use ShortStack for many of our clients. ShortStack gives you
promotions, sweepstakes, contact forms and much more. Plus, their
customer service department is very helpful. Another plus: ShortStack
is totally free for business pages up to 2,000 fans or “Likes." And
they are reasonably priced, even for the larger fan pages

NorthSocial

I also use NorthSocial. They have been building innovative social media
applications, promotions and marketing campaigns since 2006, so they
know what they’re doing.

Wildfire

Wildfire’s
campaign formats include quizzes, contests, coupons, virtual gifts and
more. Wildfire enables you to simultaneously publish your social media
marketing campaign on Facebook Fan Pages, Twitter and your website with
just a few clicks.

Involver

Involver is a pioneer in developing Facebook apps. and works with some of the world’s biggest brands such as Nike and the NFL.

There are hundreds of Facebook apps and more are being developed every
day. A very useful site to find the app you’re looking for is appbistro.com.

Facebook is all about engagement, whether it’s personalized
communications or a contest to win a set of tires. Any of the companies
I’ve listed here will help you turn your Facebook fans into some of
your strongest advocates.

Christine Taylor is vice president of New Media Marketing for JTMarCom. She has worked in the corporate, government and nonprofit sectors, as well as run her own promotional merchandise firm. Christine is regular contributor to Engine Builder sister publication Tire Review and is a master Tweeter herself. She counts Ford, BMI, Dunkin’ Donuts, USATodaytech, Reba McEntire and Miley Cyrus among her followers. You can follow her Tweets at http://twitter.com/ChrisGTaylor or email [email protected].

 

You May Also Like

CPR Engines
Business and Management

HP Academy Teaches EFI Online

The HP Academy was started to fulfill the need for some sort of formal training for EFI tuning. Two New Zealanders, Andre Simon and Ben Silcock, founded HPA in 2010.

Engine Builder
By Engine Builder
Published:

With the ongoing COVID-19 situation, classrooms, as we know them, are not in session. You can’t physically distance in a small class in real life, but you can online. Virtual learning is now the new norm across the country. The racing industry is getting a leg up thanks to one school that is dedicated to online education. 

Read Full Article

More Business and Management Posts
Utilizing Instagram

“When we started, we had no business at all… that’s when I started using Instagram,” Yaghoubian says. “Back then I didn’t know a lot about social media, but it works for business really well, and especially the automotive industry on Instagram.”

By Greg Jones
Higher Revving Education

We’ve all seen the ads in magazines and online for schools, classes and seminars on tuning an ever-increasing number of engines and even transmissions in today’s cars and trucks. The better ones will include the use of a chassis dyno to show real-time results of the step-by-step methods they teach.

By John Carollo
Chassis vs Engine Dyno

We spoke with a couple shops that utilize both dyno types to get their take on the advantages, disadvantages and reasons to have one over the other or both.

By Greg Jones
Tradeshow Season

While the rest of the world tends to slow down in the fourth quarter, our industry is starting to rev up. That’s because it’s tradeshow season, and the excitement for next year is always palpable!

By Greg Jones

Other Posts

OE Parts vs. the Aftermarket

Many of your customers believe that OEM parts are better than aftermarket parts. We wanted to dispel some of the myths once and for all. Without getting into the mud about which brands are better. It is important to note that not all parts are created equal, and this includes both aftermarket and OE replacement parts.

By Engine Builder
Setting Up an Instagram Account

The old saying goes, “A picture is worth 1,000 words.” Well, in the world of social media, that same picture is not just worth 1,000 words, but could also be worth thousands of dollars in new business for your engine shop. By now you’ve likely seen our features on setting up and utilizing Facebook for your business. Next on our ‘to-do list’ is an introduction to Instagram for those of you who haven’t started utilizing this social media platform.

By Greg Jones
The Potential in Differential

Is growth part of your business strategy? It comes in a lot of different forms, but when it’s adding a new service offering or product for your customers, it can be nerve-racking at the very least. The additional investment in tools, equipment, training or people weighed against the unknown outcome leaves you holding all the risk, unless there is something that’s a perfect fit.

By Eric Garbe
How To Put Your Facebook Page To Work

A couple months ago, we walked you through the setup of a Facebook business page. Hopefully you’ve gone ahead and created that page and took some time over the last couple months to play around with ways to engage with an audience. If not, go back and check out the February issue. It’s worth your while to do so!

By Greg Jones