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MSD Takes Innovation Honors at Hot Rod Show; Announces Staff Promotions


MSD’s Atomic EFI LS System earned the accolade of Best New Product in the Engine Components Category at the recent Hot Rod & Restoration Trade Show, which only gives out seven Innovation Awards (one for each different category).

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"The response to our new Atomic LS has been nothing short of spectacular. Adding this award on top of the other awards we have received is assurance that we have done everything right again. We are humbled to receive this recognition from such a respected organization as the Hot Rod and Restoration folks. It supports our view that this segment of the market is seeking the best equipment to make their LS engine swap clean, easy and aesthetically pleasing." said Manny Grijalva, vice president of marketing and sales at MSD/Racepak.


MSD also recently announced a few staff promotions to its management team, with Joe Pando, Erik Brock and Silver Gomez being named to new positions.

Joe Pando has worked at MSD since 1979 and will be in charge of managing and supporting all MSD products as they relate to drag racing and engine builder needs. Pando has been promoted to drag racing/engine builder support manager. MSD has established a new field support team whose purpose is to support the racing circuit and engine builder market. Pando will be the lead person to manage and support this new initiative.

"MSD was built on the products and services offered to professional and novice racing as well as to the engine builder market. Investing this level of talent allows us to continue supporting these critical markets for many years to come," noted MGrijalva. "Joe is an industry icon who has proven his worth to the performance market for many years. His skills and abilities will be an asset to everyone involved."


In addition, MSD has named Erik Brock as product manager along with Silver Gomez.

Erik Brock has been with MSD since 2003 and will be in charge of managing and marketing all EFI fuel system products, as well as assist in the development of new products. Brock will be one of the driving forces as part of this newly developed team of product managers.

Silver Gomez, who has worked at MSD for 16 years, has been named product manager in charge of managing and marketing all ignition system products. Gomez started at MSD as a customer service technician and has held various positions of increasing responsibility including work in R & D, Power Sports business development, product training, and most recently the management of their event marketing trailer program.

"The additional focus of dedicated product managers will allow us to continue building on our market-leading position, assist in further product development and lay the foundation for a stronger global presence," said Grijalva.

For more information about MSD, visit
Russell Stephens, President, and Erik Brock, Product Manager receiving the Innovation Award at the 2013 Hot Rod and Restoration Trade Show.



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