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King Bearings to Introduce New Master Catalog and Updated Branding at AAPEX 2014

King Engine Bearings will be introducing its 2015/16 master catalog and new branding and marketing materials at the 2014 AAPEX show in Las Vegas. Its new catalog features more than 200 new applications for replacement and racing and expanded technical information on King’s advanced materials and geometric innovations.

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new materialsKing Engine Bearings will be introducing its 2015/16 master catalog and new branding and marketing materials at the 2014 AAPEX show in Las Vegas. Its new catalog features more than 200 new applications for replacement and racing and expanded technical information on King’s advanced materials and geometric innovations.

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As part of its unified global marketing initiative, King has redeveloped their marketing materials to better explain how King bearings are more innovative, reliable, and a better choice than any other bearings available today. In addition to the new catalog and supporting materials, King’s website provides a wide array of technical information including technical white papers, test results, videos and other materials that convey King’s passion for building the best engine bearings for all types of engines.

“The quality of King’s bearings has always been the primary focus of our efforts,” said Meytal Snir Gal, marketing manager, King Bearings. “With our new materials and branding, King’s reputation for product innovation is conveyed by modern messaging and packaging that demonstrates our commitment to providing the most reliable and versatile range of engine bearings available today.”

King Engine Bearings has a long history of developing industry leading engine bearings for the replacement and racing industries. You can visit King Engine Bearings at the AAPEX show in booth #2454 at the Sands Expo Center. King will be displaying its newest developments in engine bearings and will be distributing their 2015 product catalog and other useful materials.

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