Federal-Mogul Motorparts Unveils New M1 Concourse Performance Track Name and Logo - Engine Builder Magazine

Federal-Mogul Motorparts Unveils New M1 Concourse Performance Track Name and Logo

Federal-Mogul Motorparts has unveiled the new name and logo of the performance track at M1 Concourse in Pontiac, MI. The new, state-of-the-art, 1.5 mile automotive performance track, which is scheduled to open in June, will be known as Champion Motor Speedway.

Unknown

Federal-Mogul Motorparts has unveiled the new name and logo of the performance track at M1 Concourse in Pontiac, MI. The new, state-of-the-art, 1.5 mile automotive performance track, which is scheduled to open in June, will be known as Champion Motor Speedway.

The new name and logo will be presented to the public for the first time at the M1 Concourse display at AutoRama Detroit, Feb. 26 – 28 at Cobo Center.

“The Champion auto parts brand is synonymous with motorsports around the world,” said Brad Oleshansky, founder and CEO, M1 Concourse. “Adding the Champion name to the performance track at M1 Concourse is a significant milestone in the development of this exciting destination for automotive enthusiasts. We are thrilled to be moving forward in our partnership with Federal-Mogul Motorparts, and we’re grateful for their support.”

“We take pride in supporting our industry and our hometown of greater Detroit through Champion Motor Speedway,” said Laura Soave, senior vice president, chief marketing & communications officer, Federal-Mogul Motorparts. “We can’t wait to welcome people from around the country and the world to this must-see addition to Detroit’s automotive community, this summer.”

Champion is one of more than 20 brands offered by Federal-Mogul Motorparts, which provides parts and components for virtually every vehicle, both modern and vintage.

M1 Concourse is a $40 million-plus development being built on an 87-acre former General Motors plant site in Pontiac, Mich. The development will include a private community of more than 250 private garages, a 1.5-mile performance track and a public experiential restaurant and retail destination. Champion Motor Speedway will be utilized for a variety of purposes. Most notably, it will available to the automotive industry for testing, training and marketing events. M1 Concourse will also offer a multitude of events open to the public, including driving schools, open track days, autocross and more.  Owners of the Private Garages at M1 Concourse will have track access through the M1 Motorsports Club.

For more information: www.m1concourse.com.

You May Also Like

Dayco Recruits Craig Frohock as its New Aftermarket/Belt CEO

Dayco, a leading engine product and drive systems manufacturer for the automotive, heavy-duty and industrial market segments, is delighted to announce that Craig Frohock accepted the opportunity to join Dayco Aftermarket and Belts as its new Chief Executive Officer, effective January 16, 2023. Reporting directly to the Board of Dayco, Craig is responsible for the business

Dayco, a leading engine product and drive systems manufacturer for the automotive, heavy-duty and industrial market segments, is delighted to announce that Craig Frohock accepted the opportunity to join Dayco Aftermarket and Belts as its new Chief Executive Officer, effective January 16, 2023. Reporting directly to the Board of Dayco, Craig is responsible for the business unit’s global operational performance and strategic direction. 

WyoTech to Unveil New Campus Expansion

WyoTech, a leading U.S. automotive, diesel, and collision trade school, announces it will host an open house on Nov. 19 to unveil the 90,000-square-foot expansion to its Laramie, Wyoming campus. The $16 million expansion will allow the school to increase its capacity to 1,200 students to accommodate a rapidly growing enrollment. Related Articles – Holley

Holley Announces 2023 Event Dates

Holley Performance Parts has revealed the dates for its popular high-performance race events, including an all-new gathering for LS enthusiasts in Texas.  Related Articles – Nominations Open for SEMA Hall of Fame – Shelby American to Build 750hp Mustang for Carroll Shelby’s 100th Birthday – The 2023 Engine Performance EXPO Starts Today! Holley is again

2023 Drive for Diversity Driver Development Class Announced

NASCAR and Rev Racing have announced the next generation of drivers participating in the NASCAR Drive for Diversity Driver Development Program. Following a national and international search, eight talented drivers were selected for the newest class after participating in the Advance Auto Parts Drive for Diversity Combine. Related Articles – Lucas Oil Welcomes 15th Year

Joe Morrison Teams With Herzhauser for Switch From Top Fuel to Funny Car in 2023

Joe Morrison, who gained a loyal following over his first three seasons in Top Fuel, will switch to the nitro Funny Car class in 2023, driving for East Coast-based owner Mark Herzhauser. Related Articles – Jesel Valvetrain Founder Dan Jesel Has Passed Away – Josh Steinmetz Named Hot Shot’s Secret Brand Manager – Hoonigan Co-Founder

Other Posts

NGK Spark Plugs Adds Jeffrey Schlenker as GM of Purchasing

NGK Spark Plugs (U.S.A.)—the Wixom, Michigan-based manufacturer of ignition parts and sensors—has announced Jeffrey Schlenker has joined the company as general manager of Purchasing.   Related Articles – Ralph Sheheen Among Inductees for 2023 National Sprint Car Hall of Fame – SEMA Statement on the Status of the Recognizing the Protection of Motorsports (RPM) Act –

Ralph Sheheen Among Inductees for 2023 National Sprint Car Hall of Fame

The National Sprint Car Hall of Fame has announced its 2023 inductees, who will be honored on Saturday, June 3, for the 33rd induction ceremonies in Knoxville, Iowa. Among the names is SPEED SPORT’s Ralph Sheheen, who also serves as the host of PRI’s Grand Opening Breakfast.  Related Articles – Introducing Screen to Speed Powered

SEMA Statement on the Status of the Recognizing the Protection of Motorsports (RPM) Act

SEMA and PRI must share that despite strong Congressional backing and extraordinary support from the racing community, the 2021-2022 Congressional session is ending without passage of the RPM Act. Related Articles – Hot Shot’s Secret Signs Two Year ODSS Title Sponsorship – Chris Douglas Named President, CEO of Edelbrock Group – Kyle Fickler Joins ProCharger

Race Winning Brands Strengthens MGP Connecting Rods Team

As a leading manufacturer of performance components for the automotive and powersports markets, Race Winning Brands (RWB) is proud to announce a new member of its dedicated team to further support customers and racers with the addition of Ross Clark in a Technical Sales role, focused on the MGP Connecting Rods brand with supplementary support