MAHLE Aftermarket Inc. Launches MAHLE Original Gasket Brand - Engine Builder Magazine

MAHLE Aftermarket Inc. Launches MAHLE Original Gasket Brand

MAHLE Aftermarket Inc. officially launched the MAHLE Original gasket brand with an event held at the MAHLE booth at AAPEX 2016. The MAHLE Original gasket line includes nearly 9,000 part numbers, covering 900,000 applications, with over 1,200 exclusive part numbers.

mahle-original-gaskets-aapex16

MAHLE Aftermarket Inc. officially launched the MAHLE Original gasket brand with an event held at the MAHLE booth at AAPEX 2016. The MAHLE Original gasket line includes nearly 9,000 part numbers, covering 900,000 applications, with over 1,200 exclusive part numbers not available from any other aftermarket supplier.

MAHLE Aftermarket Inc. announced on June 30 that the new brand name for the gasket line would be MAHLE Original gaskets; these will be the same products sold in North America since well before MAHLE Aftermarket acquired the engine parts division from Dana Corporation in 2007. The MAHLE Original gasket line will continue to offer the best coverage in the aftermarket across domestic, Asian, European, and heavy-duty applications.

“The only thing that has changed is the outside package – our gaskets are now in a MAHLE Original branded box,” said Olaf Henning, executive vice-president and general manager, MAHLE Aftermarket. “What this means for the aftermarket is that the company that has been behind this gasket line is now the brand that is on them.”

Joining Henning and other MAHLE executives in the MAHLE booth for the announcement was racing legend, the “Original” Richard Petty. MAHLE Aftermarket announced the “Drive With The Original” Promotion, with a grand prize of a custom-built, twin-turbocharged MAHLE Mustang built by Petty’s Garage.

MAHLE Original gaskets match OE parts in form, fit and function, ensuring that the parts are designed and constructed to the same exacting standards as the gaskets that came on the car.

For more information: www.mahle-aftermarket.com or www.drivewiththeoriginal.com.

You May Also Like

Race Winning Brands Names VP of Transmission Business

Race Winning Brands (RWB), a manufacturer of high-performance components based in Mentor, OH, has appointed Craig Stark as vice president of the transmission business unit. Stark joins the RWB team effective immediately and has experience in spearheading growth in the automotive manufacturing, distribution, and service sectors, including time as vice president of aftermarket sales at

Race Winning Brands (RWB), a manufacturer of high-performance components based in Mentor, OH, has appointed Craig Stark as vice president of the transmission business unit. Stark joins the RWB team effective immediately and has experience in spearheading growth in the automotive manufacturing, distribution, and service sectors, including time as vice president of aftermarket sales at Sonnax Industries.

Liberty Media Acquires MotoGP

The sale is worth $4.5 billion, according to the series.

Porsche Motorsport to Launch USAC-Sanctioned Endurance Series

Each round will feature a category for the Porsche 911 GT3 Cup car and a class for the Porsche 718 Cayman GT4 RS Clubsport.

Moser Engineering Acquires GearFX From Holley

Moser Engineering, a provider of aftermarket driveline products, has acquired GearFX Driveline and its assets from Holley Performance Brands. GearFX assets and production will relocate to Moser Engineering’s facilities in Portland, IN. Related Articles – Fight Against ICE Bans Continue Amid New Emission Laws – McLaren Racing’s Zak Brown Signs Extended Contract – Formula 1

Fight Against ICE Bans Continue Amid New Emission Laws

The EPA has taken a small step in the right direction by providing automakers and specialty aftermarket businesses additional time to develop innovative solutions to reduce emissions.

Other Posts

LS Engine Flatout Gaskets

Flatout Gaskets LS valve cover gaskets are available in paper/silicone in 0.60″ or 0.120″ thicknesses or steel/silicone laminate in 0.50″ or 0.100″ thicknesses.

Summit Racing’s Speedmaster Top End Engine Kits

Kits include a pair of assembled aluminum cylinder heads, an intake manifold, aluminum roller rocker arms, cast aluminum valve covers, and gaskets.

NHRA Has a New Series – Pingel Top Fuel Motorcycle

Top Fuel Motorcycles will officially compete for championship points at four NHRA Mission Food National Events in 2024.

King Bearings Adds Two to its US Sales Team

King Bearings welcomes Steven Washington as director of aftermarket sales and Shane Turner as regional sales manager.