S.B. International Inc. (SBI) has announced the appointment of Joel Terry as president. Throughout his 34 years with SBI, Terry has served as both representative and manager of most of the company’s departments, including technical services, research and development, customer service, warehousing and distribution and sales and marketing.
Prior to accepting his new position, Terry served as SBI senior vice president and COO, a position to which he was appointed in 2008. As president, Terry says his prime goals are to oversee expansion of the SBI and K-Line brands globally through marketing mix and distribution strategies while maintaining SBI’s strong reputation for customer and technical services and high order fill rates to current customers.