Lubrication Specialities Inc. Announces 25th Anniversary - Engine Builder Magazine

Lubrication Specialities Inc. Announces 25th Anniversary

Lubrication Specialties Inc. (LSI) has announced the company’s 25th anniversary. The company owned by CEO Chris Gabrelcik began modestly as a home-based business in 1997.  Gabrelcik, who holds certifications as a Certified Lubrication Specialist (CLS) and Oil Management Analyst (OMA), initially developed lubrication solutions for major industrial clients. The company’s mission was to solve real world industry specific problems unaddressed by the market with the highest quality lubricant solutions. 

In 2003, Gabrelcik was approached by Navistar International, manufacturer of the Power Stroke engine for Ford Motor Company, to help determine why HEUI injectors in the 6.0 and 7.3-liter Power Stroke engine were consistently failing prematurely. Gabrelcik discovered the issue was stiction, a sticky varnish that was occurring on the oil service side of the injectors and formulated the ideal lubricant solution; a powerful oil additive that removed stiction and provided lubrication that could restore HEUI injectors to full operation nine times out of 10.

The formula, Hot Shot’s Secret Stiction Eliminator, was branded at a time when hot shot truckers were busy transporting FEMA trailers to the Gulf Coast to assist with the Katrina hurricane clean-up. Today, Hot Shot’s Secret has developed into the fastest growing performance lubricant brand in the USA and boasts over 50 high performance oil and fuel additives for diesel- and gas-powered vehicles, race products including racing oil, transmission fluid, gear oil, and oils and fluids for specialty needs —import, heavy duty and more. Diesel Extreme and Everyday Diesel Treatment soon followed Stiction Eliminator and Hot Shot’s Secret quickly became known as the “Diesel Experts.” 

In the past 25 years, LSI has grown both organically and through acquisition adding multiple divisions – LSI Chemical, Frantz Filters and Fluid Recovery.  Sixty employees operate at their headquarters and recently acquired shipping distribution center in Mt. Gilead, OH. In 2014, LSI purchased Frantz Filters and Fluid Recovery. In 2017, Hot Shot’s Secret incorporated motorsports sponsorships and the brand spread by word of mouth as diesel race champions using Hot Shot’s Secret products chalked up wins. To keep up with growth, LSI greatly expanded the company’s bottling and blending capabilities by building a new facility that included offices, manufacturing, blending, R&D, sales and marketing. In 2020, LSI formed LSI Chemical, a division with a focus on developing high performance additives to be marketed to downstream refinery operations and private label, and to market Hot Shot’s Secret internationally. In a few short years, LSI Chemical under the leadership of Todd Cawley has established 16 distributors in Asia, Africa, Europe, and Central and South America. Last year, LSI invested in a new 24,000 square foot distribution / shipping hub to accommodate 50 plus SKUs of Hot Shot’s Secret and LSI Chemical product lines. 

Hot Shot’s Secret products are now sold at many mass merchandisers and major auto retail establishments such as Walmart, Tractor Supply, O’Reilly Auto Parts, AutoZone, at top truck and travel centers – Pilot, TA/Petro, Love’s, as well as independent dealers and retailers and performance shops in this continent and via distribution centers abroad. Powered by science, LSI has become known as an expert in the field of nano lubricant technology and develops problem specific solutions for multiple markets including motorsports, automotive, off-road, import, fleet, RV, heavy duty transportation and oil and gas refinery. 

Last year, LSI launched the Steve Sommers Overnight Drive Show, a live call-in late night trucking show that airs Monday – Friday from midnight to 5 a.m. and sponsored Firepunk Diesel’s S10 that holds the world record for the fastest diesel on the planet – 3.998 seconds in the 1/8th mile. 

LSI President Brett Tennar, says, “At LSI, we only create products that are the best they can be for their designed purpose which is the primary difference between our company and larger manufacturers. Our success has been afforded by staying true to this principle, working with the brightest minds in the industry and being forward thinking about consumer needs and industry trends. 

Lubrication Specialties is poised to grow again this year with expanded retail distribution of the Hot Shot’s Secret brand and continued growth in independent performance dealers and online sales. This is an exciting time for our company, and we are looking forward to the challenges of the next 25 years.”  

You May Also Like

DEI Announces Partnership with Summit Motorsports Park

America’s Racetrack and one of the nation’s premier producers of automotive heat control products are teaming up in 2023. Design Engineering, Inc. (DEI) is pleased to announce a marketing partnership with Summit Motorsports Park, which is celebrating its 60th anniversary this year. Opened in 1963, Summit Motorsports Park specializes in presenting family entertainment and hosts a

America’s Racetrack and one of the nation’s premier producers of automotive heat control products are teaming up in 2023.

Design Engineering, Inc. (DEI) is pleased to announce a marketing partnership with Summit Motorsports Park, which is celebrating its 60th anniversary this year.

Opened in 1963, Summit Motorsports Park specializes in presenting family entertainment and hosts a variety of touring motorsports events throughout the year. It hosts more than 100 events every year, attracting more than 500,000 guests.

Motion Announces Two Executive Promotions

Motion Industries (Mi)–the distributor of maintenance, repair and operation replacement parts and industrial technology solutions headquartered in Birmingham, Alabama–has announced the promotions of Joe Limbaugh to executive vice president – chief operations officer (COO) and James Howe to executive vice president – chief commercial officer/chief technology officer, effective June 1. Both will continue to report

Wilwood Engineering Hires Brian Cox as Media Relations Manager

Wilwood Engineering–the Camarillo, California-based designer and manufacturer of high-performance disc brakes and components–has appointed Brian Cox as its new Media Relations Manager.  Related Articles – Unser Racing Museum, Speedway Motors Museum of American Speed Announces Merger – Holley Appoints Matthew Stevenson as President, CEO – Feld Motor Sports Announces New Monster Jam Collaboration with Marvel

Mastercam’s CNC Software Appoints New Marketing Director

CNC Software–the developers of Tolland, Connecticut-based Mastercam–has announced that Liz  Shovlin is its new marketing director. Shovlin will lead efforts to support the brand’s ongoing market expansion and further develop the company’s position as one of the global leaders in manufacturing technology. Related Articles – MAHLE Motorsport Hires New Marketing Manager – Former Hot Rod

SCCA Announces ’23 Runoffs Schedule, Bonus Class

The Sports Car Club of America (SCCA) has announced the 2023 installment of the SCCA National Championship Runoffs will take place September 23-October 3, at VIRginia International Raceway in Alton, Virginia.  Related Articles – Weathertech Championship to Feature Four Classes in 2024 – Five IMCA Divisions Featured in Fifth Annual Midwest Madness Tour – Speedway

Other Posts

Niterra North America Inc. Receives Honda Excellence in Delivery and Quality Award

Niterra North America Inc., formerly NGK Spark Plugs (U.S.A.) Inc. has recently received the 2022 Excellence in Delivery and Quality Award from Honda. This prestigious award is given to the top original equipment manufacturer (OEM) suppliers in North America who have demonstrated exceptional performance in supplying Honda with parts and materials during the previous year. 

Drag-N-Drive Addiction to Crown a Drag-N-Drive World Champion This Year

New for 2023, The Drag-N-Drive World Champion will exemplify the work and dedication required to be titled best of the best based on the first-ever Drag-N-Drive World Champion Points Series presented by Summit Racing. This award will change how everyone approaches the drag-n-drive form of motorsport.  Related Articles – Gaige Herrera Dominates NHRA Pro Stock

Hot Shot’s Secret Announces Expansion of NTPA Sponsorship

Hot Shot’s Secret, a leading manufacturer of diesel additives and performance racing oils and fluids, announces an expansion of their National Tractor Pullers Association Championship Pulling Series sponsorship for 2023. The new accord establishes a six-event bonus series and point fund titled the Hot Shot’s Secret Challenge. This points challenge will provide a payout in

MAHLE Aftermarket Kicks-Off Inaugural “Powered by MAHLE” Engine Giveaway

MAHLE Aftermarket officially launched its first-ever “Powered by MAHLE” engine giveaway sweepstakes, a social media driven promotion, on Monday, May 1, offering participants the chance to win a brand-new Chevy LS engine. The sweepstakes will be conducted through the MAHLE USA Facebook (https://www.facebook.com/mahleusa) and Instagram (https://www.instagram.com/mahle_mpulse_usa/) social media pages. Entry is simple – participants just