Speedway Motorsports has announced that Rob Lofland, the current vice president of corporate partnerships at Dover Motor Speedway, will add New Hampshire Motor Speedway (NHMS) to his portfolio. Lofland will oversee corporate partnership efforts, client management and partner retention. He will also focus on bringing additional events to the facility based in Loudon, New Hampshire.
Lofland, who has more than two decades of experience in the corporate sales world, began his career at Dover in 2000. Since 2020, in addition to Dover, he has successfully overseen corporate sales at Nashville Superspeedway in Tennessee, which hosted its first two NASCAR Cup Series weekends in 2021 and 2022.
Lofland will be based in Delaware.