Intellectual Property Rights Enforcement
Once you’ve obtained your IPR, then what? What can you do when you find another person or business violating your patent, trademark, or trade dress? Below, we take a closer look at the steps you can take to enforce your IPR against unauthorized use.
Brand Building Efforts Solidify and Boost Customer Loyalty
If you think you’re too busy running your shop to focus on branding, you might want to think again. Thanks to longer service intervals and better-built cars, your customers don’t have to visit you as often as they did in the past. Having an established brand could certainly help you fend off the increased competition and build loyalty.
