Babcox Media, Inc. has announced Scott Shriber will be assuming new responsibilities across all brands in its portfolio.

As the new Group Publisher of Content, Shriber will be responsible for orchestrating the effective utilization of content resources across all of Babcox Media’s brands and media formats.

“Content is at the core of our business. We’ve developed this position to further serve our readers and advertisers with quality content across a variety of platforms. With his background and experience in the industry, Scott is the ideal executive for this important role,” said Bill Babcox, president of Babcox Media.

Shriber is a 46-year veteran of the automotive industry, beginning his career at Shriber Auto Parts in Akron, Ohio. In his 11 years at Babcox Media, he has served as the publisher of BodyShop Business, Counterman, AftermarketNews and Engine Builder. Prior to that, he spent 29 years with Ford Motor Co. where he held a variety of management roles.

“I’m thrilled to put my experience to work with our talented editors and journalists to better serve our readers and advertisers with quality and engaging content. I’ve spent my entire career in the automotive industry, and it’s never been just a job to me; it’s also a passion.”

Sean Donohue will assume the Group Publisher role for the Engine Builder and Professional Carwashing & Detailing brands. Jim Merle will assume the Group Publisher role for the Counterman and AMN brands.