The Auto Care Association has appointed Ted Hughes as its new senior director of community engagement and executive director of the Aftermarket Warehouse Distributors Association (AWDA). AWDA is an organized group of warehouse distributors for the motor vehicle aftermarket with over 600 members.
Hughes brings more than 20 years of aftermarket experience to the association, with his most recent role being the head of marketing for MAHLE Aftermarket. In his role as head of marketing, Hughes was responsible for promotions, public relations, advertising, motorsports programs, and the advancement of all electronic and Web-based activities.
In his role as senior director of community engagement, Hughes will help to establish engagement strategies; communicate membership benefits; and implement community practices and policies. As executive director of AWDA, he will provide guidance and support for all organizational activities, including assistance in engagement, growth, and retention.
Since 2020, Hughes has served as the vice chair of the Auto Care Association’s Marketing Communications Committee.
For more information about the Auto Care Association’s member communities, including AWDA, visit autocare.org/networking-and-development/communities.