Lucas Oil and Dealer Advantage Group Announce Partnership - Engine Builder Magazine

Lucas Oil and Dealer Advantage Group Announce Partnership

Lucas Oil, announced a new partnership with Dealer Advantage Group to offer two new exclusive Lucas Oil-branded Finance & Insurance (F&I) programs to dealerships.

The Lucas Oil Paint & Interior Program and Lucas Oil Engine for Life Program, available to all automotive, powersport, RV, and marine dealerships in the United States and Canada, give dealers the ability to provide premium exterior, interior and engine protection to their customers at the point of purchase and in service departments. These exclusive programs are only available through the Dealer Advantage Group, which also offers a wide variety of other services to new and used dealers including sales training, warranty programs, vehicle service contracts and more.

“Today’s dealers want the ability to provide premium protection options from brands they know and trust which is why we are thrilled the Dealership Advantage Group is now offering these world-class Lucas Oil products to dealers through these programs,” said Morgan Lucas, President of Lucas Oil. “We have been looking for a way to introduce new vehicle owners to our products which is why we chose to partner with Dealer Advantage Group. They have a deep understanding of the F&I process and are experts at creating customized programs helping dealerships provide the best products and services to their customers.”

Lucas Oil F&I Programs – Premium Protection from a Trusted Brand

Lucas Oil Paint and Interior Program

  • Easy-to-apply exterior ceramic spray-on coating
  • Interior protection includes rips, tears, and burn coverage
  • Rental car is included when a repair or repaint is needed
  • No ineligible vehicles
  • Coverage available from 1-10 years 
  • Zero deductible to the customer

Lucas Oil Engine for Life program

  • Program can be sold or provided at no charge
  • Available in the sales department, F&I, service department, and after time-of-sale
  • 24/7  rental and roadside assistance included
  • Eligibility includes vehicles up to 8 years old with 85,000 miles and virtually all makes and models
  • Zero deductible to the customer at the issuing dealer
  • Lucas Oil Heavy Duty Stabilizer needed only every 10,000 miles
  • Marketed as a true retention program designed to continue use for lifetime of vehicle ownership

“We are proud to partner with Lucas Oil,” said BJ Jamison, Vice President of Operations at Dealer Advantage Group. “Their team has provided tremendous support throughout this process, and they have been committed to demanding the best coverage with the most profitable offerings for the dealer community.  Additionally, offering to co-brand with our dealer partners provides the consumer the utmost confidence in these programs because of the power of the Lucas Oil name.”

These programs are now available through Dealer Advantage Group, which is also offering them through partnerships with select F&I agencies. More information can be found at www.DealerAdvantageGroup.com

For more information, or to schedule an interview with Lucas Oil and Dealer Advantage Group, contact [email protected].

You May Also Like

Santa Maria Speedway to Reopen

Santa Maria Speedway, a dirt oval located in Nipomo, CA, is reopening after closing in November 2022, according to a report from the Santa Maria Times. The speedway will host 410 Sprint Car and Go-Kart racing under the new ownership of David Castaneda, the facility’s former general manager. To read the full story, visit santamariatimes.com.

Santa Maria Speedway, a dirt oval located in Nipomo, CA, is reopening after closing in November 2022, according to a report from the Santa Maria Times. The speedway will host 410 Sprint Car and Go-Kart racing under the new ownership of David Castaneda, the facility's former general manager.

To read the full story, visit santamariatimes.com.

Trans Am Names New Technical Director for TA2

Doug Nagy comes to Trans Am as an FIA-licensed technical inspector. He previously held positions at Saleen, Bell Motorsports and Mosler Automotive.

USAC’s 2024 Hall of Fame Class

The induction ceremony will take place at USAC headquarters in Speedway, IN on September 27, 2024.

Cloyes to Acquire ATI

Cloyes has announced the acquisition of ATI, a leading front-end accessory drive pulley and tensioner supplier.

Holley Names Jordan Musser SVP of Safety and Electronics Products

Musser will lead a global team of professionals to develop and implement a comprehensive strategic growth plan for Holley’s leading portfolio of safety brands.

Other Posts

Race Winning Brands to Implement Unilateral Retail Pricing Policy

The transition to a Unilateral Retail Pricing Policy reflects Race Winning Brands’ commitment to quality and reputation of its products.

King Engine Bearings Anounces New Rebate Campaign

During the two-month duration of the campaign, customers can take advantage of a rebate of $10 for every $100 spent on qualifying pMaxKote (XPC) products by King Engine Bearings.

Candidates Announced for SEMA Board of Directors 2024 Election

Voting will take place online beginning May 28 and is open to current SEMA-member companies.

Edelbrock Group Brands Now on MidwayPlus B2B Platform

The platform is convenient for checking prices, inventory, and freight costs before placing an order.