What
That’s why you have to choose the gaskets you install very carefully. Gaskets have to fit correctly and have the durability to maintain a long lasting seal. Applications that are unusually demanding often require specially engineered gaskets that can handle higher pressures and temperatures without failing. Advancements are constantly being made in gasket materials and
Do You Have What it Takes to be the Performance Engine Builder of the Year?
Performance engine builders are a dedicated bunch. All they care about is winning – and sometimes they employ “creative” methods to win races. With that in mind, Engine builders of all sizes and types are eligible – and encouraged – to enter the Performance Engine Builder of the Year contest. “We are excited to be
AERA President John Goodman Announces Retirement
After 9years at the helm, Engine Builders Association (AERA) President John Goodmanhas announced his retirement, effective July 1, 2012. “John became president of AERA in October of2003 rejoining an industry that he had briefly left to finish his Ph.D. inEngineering Management,” explained Jim Rickoff, associate editor of EngineProfessional and AERA’s marketing consultant. “At AERA, John
The Importance of Training
You’re gonna get it…training, thatis. You’re going to get trained one wayor the other. When it comes to business,you can do it the hard way or you can do it the easy way. Personally, I am far too lazy to work very hard, so I’ve always soughtthe easiest way to do things. Goodtraining is simply
With Today’s Customer
Although you’ll find many definitions, I believe we can all agree that in the mind of your customers, value means getting the most bang for their buck. In the auto service business, there are a number of ways we can create value for our customers in both marketing and sales. Here are some recommendations you
Pricing Your Shop’s Services Without Adversely Affecting Customer Relationships
What I decided to do with this article is break the subject of pricing down into three components: Base pricing, price modification andmeasuring results. Base Pricing At Elite, we believe that in all cases, your prices need to be competitive. By “competitive,” I’m not suggesting that you need to charge the same price as
How To Deliver World-Beating Customer Service
Shop owners know that the key to attracting and retaining loyal customers lies in delivering top-notch customer service, but how is that defined in everyday interactions? What does it take to teach and instill a “customer service” attitude throughout your business? In this economy you have to be much more effective to keep customer loyalty
Learn How To Improve Customer Retention, Sales From Amazon.com
noadI even have my own “Recommended Reading Store” powered by Amazon.com. (You can visit it at http://astore.amazon.com/saawll-20). Apparently, I’m not alone in my infatuation with the company. In the recently published 2011 Temkin Experience Ratings, Amazon was ranked No. 1 in customer service out of 143 large companies across 12 industries. According to Temkin, the
Booth Visits Remind Us Why We
There’s something to be said for stability and as we come to the last issue of 2011, I’d like to thank all of our long-time readers and advertisers for their continued support of Engine Builder magazine. Since we can’t physically come to each of your shops to do it, I’m instead sending out a virtual
Learning To Manage The Changing Workforce
On the other hand, people from the younger generation will struggle with many of the values and ethics of the older generation. When you consider the diverse demographics of today combined with a multi-generational workforce, it’s easy to see how the differences in values and behavior are having a profound impact in the workplace. These
Pump Gas Nailhead Build Takes Innovative Engineering Skill
The nailhead has more in common with a pair of four-cylinder engines than a V8. Like a four, the nailhead is a torquey motor, making all its torque at idle and then, as the rpms go up, the torque goes down and the horsepower rises. Engine builder Guy Henson recently did a custom, high-tech build
Cary Redman Joins Edelbrock’s Midwestern Sales Team
Redman will be a direct sales employee of Edelbrock and will be managing the Midwestern sales team. Redman has more than 12 years of industry experience most recently as a national sales manager for Mr. Gasket (Prestolite Performance) and as a territory and key account manager for Holley Performance Products from 1999-2003. Redman earned a
2011 Stroker Engine Guide: Unlocking LS Stroker Engine Potential
Modifying the LS for more power is as easy as falling off a log, to apoint, then some tough issues arise, especially if you are building ahigh-rpm race engine. But until you reach that point, the LS respondsnicely to boring and stroking, improved cylinder head flow and theyrespond especially well to power adders. The only
Trends in Employee Benefits
According to a recent study by the Society for Human Resource Management (SHRM), uneven economic growth and related uncertainties about the nation’s fiscal health are having an impact on benefits offerings. As fewer employers offer defined-benefit pension plans and more are using other savings plans, they continue to shift more of the cost burden to
MAHLE Clevite Brings Victor Reinz Gaskets to ExtremeWrench.com
Through the ExtremeWrench rewards program, participating independentrepair shops register and submit purchase data with ExtremeWrench toearn points redeemable for rewards such as trips, merchandise,technical training and other prizes ranging from television tobusiness-management tools. Rewards barcodes will be offered on the most popular Victor Reinzgasket set categories including: head, manifold, oil pan and valvecover sets. For
Recruiting’s Leading Edge
Enter ACE (Automated Candidate Experience) from PeopleClues. ACE is anifty new means for employers to deliver value to their candidates.Simultaneously, these leading-edge employers are giving themselves acompetitive advantage, by identifying the job fit of their bestcandidates. Once people have applied to the participating employer, the applicantstake an assessment. Once completed, they are presented with their
Tips for Hotter Street & Strip Performance
Long’s HO Enterprises Performance Auto (www.hoenterprisesclassics.com) in Birnamwood, WI, sells hot rod parts, but his once traditional view on performance is changing as he sees his sons working on late-model imported cars with port fuel injection and “coffee can” exhausts. “Yeah, I think it’s all electronics now, but at least they’re car guys” Long points
Hastings Manufacturing Co. Promotes Bob Kollar to COO
In his new position, Kollar will beresponsible for the day-to-day operations of Hastings Manufacturing Co. and Hastings East Manufacturing Co. Ltd., including all quality,sales, operations, engineering, human resources and finance activities.In addition, Kollar will continue on the board of directors forHastings East Manufacturing Co. Ltd. in Changzhou, China. Kollar was formerly Hastings’ vice president
Unlocking LS Stroker Engine Potential
Editor’s Note: Our March 2013 Issue will feature the 6th Annual Engine Builder Stroker Guide with a detailed listing, broken down by engine, of the components and part numbers currently available. Be sure to stay tuned! Modifying the LS for more power is as easy as falling off a log, to a point, then some
MAHLE Clevite Appoints Jeff Rayburn as Heavy Duty, Turbocharger Sales Manager
MAHLE Clevite Inc. has appointed Jeff Rayburn as Heavy Duty and Turbocharger sales manager, effective immediately. While maintaininghis own heavy-duty accounts, Rayburn will work closely with the MAHLEClevite sales team to further expand their knowledge of the heavy-dutyaftermarket. “Jeff joins MAHLE Clevite with an impressive sales managementbackground in the Heavy Duty Aftermarket, including experience withBorg