Race Winning Brands To Be Acquired by MiddleGround Capital - Engine Builder Magazine

Main Navigation

Advertisement
Social Connect
Resources
Our Brand Family
Engine Builder Magazine Logo
Content for engine professionals and enthusiasts
Engine News

Race Winning Brands To Be Acquired by MiddleGround Capital

Engine Builder
By Engine Builder
Published:

Race Winning Brands has been acquired by MiddleGround Capital, an operationally-focused private equity firm.

Related Articles

Race Winning Brands consists of a 12-brand portfolio of high-performance aftermarket product categories, including JE Pistons, Wiseco Performance Products, K1 Technologies, Diamond Pistons, Trend Performance, Rekluse Motor Sports, MGP Connecting Rods, ProX Racing Parts, Dart Machinery, CV4, Manley Performance, and Victory 1 Performance.

“We are thrilled to be partnering with MiddleGround,” Race Winning Brands CEO Bob Bruegging said. “We believe their operationally-focused approach paired with their culture of continuous improvement and longstanding experience in the automotive and powersports aftermarkets will align perfectly with RWB’s objectives and growth strategy—with the ultimate goal of providing innovative products to best serve our automotive and powersports enthusiast customers.” 

MiddleGround Capital founding partners John Stewart and Scot Duncan have experience with enthusiast-based products in the automotive aftermarket, having both worked with Holley Performance Products in 2012.

For more information: racewinningbrands.com.

You May Also Like

Engine News

Hot Shot’s Secret Announces a Promotion and New Hire

Lubrication Specialties, manufacturer of Hot Shot’s Secret, hires new field marketing representative and promotes Kaysie Keen to field marketing manager.

Greg Jones
By Greg Jones
Greg Jones is Content Director and Editor of Engine Builder Magazine.
Published:

Lubrication Specialties (LSI), manufacturer of Hot Shot’s Secret, has announced new support for Hot Shot’s Secret field events with the addition of Matthew Steinmetz to field marketing representative and the promotion of Kaysie Keen to a newly created position, field marketing manager. Kaysie Keen previously served in a support role in the marketing department as a marketing project specialist. In her new role, she will now report to Kyle Fischer, Hot Shot’s Secret’s director of field marketing & partnerships. In this new role, Keen will manage all event assets, inventory, track and report on field sales, assist with contract negotiations, monitor and screen sponsorship applications, and coordinate all event details. She joined LSI in 2016 and has been instrumental in providing support for many of the company’s product launches, promotions, and trade shows.

Read Full Article

More Engine News Posts
SEMA Show 2024 Registration is Open

Enthusiasm for this year’s SEMA Show continues to build.

By Greg Jones
Staci Kettles Named IHRA Director of Racer Relations

The International Hot Rod Association (IHRA) has named Staci Kettles as its new director of racer relations. With experience as a driver, track announcer, track manager, and more, Kettles will visit different race tracks to help racers with membership needs. Related Articles – Motorsports Hall of Fame of America Announces 2025 Induction Class – NASCAR Announces

By Engine Builder
Motorsports Hall of Fame of America Announces 2025 Induction Class

The induction celebration will be held at the MSHFA in Daytona Beach, on March 10-11, 2025.

By Greg Jones
NASCAR Announces 2025 Hall of Fame Nominees

NASCAR has announced the 15 nominees for the NASCAR Hall of Fame’s class of 2025, as well as five nominees for the Landmark Award.

By Greg Jones

Other Posts

NASCAR Hires New Senior VP, Content

Dahl will oversee all content generated by NASCAR Studios and NASCAR Digital Media across multiple business areas.

By Greg Jones
Prema Racing to Join NTT IndyCar in 2025

The Prema Racing IndyCar effort will operate out of a “state-of-the-art” facility located in Indiana.

By Greg Jones
Transtar Industries to Begin Offering OE Recycled Engines

The engines are priced and graded based on part condition and mileage. All recycled engines are backed by a 90-day warranty.

By Greg Jones
USAC Racing Appoints New President

Jason Smith will oversee the strategic direction and day-to-day operations of USAC Racing.

By Greg Jones