Fourth Annual Performance Engine Builder of the Year Contest Now Open
What do Ed Pink Racing Engines, Kroyer Racing Engines and NVR Racing all have in common? They are past winners of Engine Builder’s Performance Engine Builder of the Year Award. The contest returns again this year looking to crown a fourth winner of the award sponsored by Speed-Pro POWERFORGED Pistons.
Matthew Riddle Appointed President and CEO of Walbro Engine Management
Walbro Engine Management, a carburetor manufacturer and supplier of ignition, fuel delivery and storage components and systems, announced the appointment of Matthew Riddle as president and CEO. He will immediately assume responsibilities and will succeed Tony Martin, who has stepped down.
Chris Anderson Appointed Executive VP of Elgin World Trade
Chris Anderson has been appointed Executive Vice President of Elgin World Trade, an operating unit of global engine and chassis parts manufacturer Elgin Industries. Anderson, who joined Elgin in 2000, will oversee the World Trade business’s product import, export and sales operations. He reports to Elgin President Bill Skok.
Edelbrock’s “Big Carb Deal” Is Back
Edelbrock has kicked off its annual “Big Carb Deal” consumer promotion. Participating consumers can get a free air cleaner assembly and fender cover when they purchase a new Edelbrock Performer Series or Thunder Series AVS carburetor between March 1 and April 30, 2015.
It’s Time To Get Hyper
There’s no doubt that consumers’ online activity has made a massive, lasting impact on marketing strategy. More than 2 billion consumers go online regularly, thanks to exponential growth in connectivity and devices like smartphones and tablets, according to a recent Google study entitled, “Brand Engagement in the Participation Age.”
WIX Filters Names Jennifer Gibson as Brand Manager
With an eye on global growth and innovation, WIX Filters, a global manufacturer of filtration products, has named Jennifer Gibson as brand manager. Gibson previously served as brand manager for CARQUEST Filters, a brand WIX serviced for 25 years.
Racing Engine Rule Issues for 2015
As a performance engine builder for customers driving in various racing associations, keeping up with rules changes from the numerous organizations can be a challenge. Josh Tennis, head technician at GPM Race Engines in Eagle Rock, MO, and one of Engine Builder magazine’s new advisory board members, said speaking from his experience, it’s up to the shop to investigate engine-related rule updates.
Picking a Racing Oil
How do racing oils differ from everyday motor oils? You might think all racing oils are synthetics, but they are not. Some use conventional mineral base oils, others use PAO and ester synthetics, and some are a blend of conventional and synthetic oils. It doesn’t really matter which way a racing oil is created as long as it meets the criteria for which it was designed.
7 Business Building Tips For The Holiday Season
Now that the holiday season is upon us, there are a number of things you can do to drive up productivity, sales, customer satisfaction and profits. Each one of the below tips worked wonders for me when I was still in the automotive business, and they are still effective today for many of our coaching clients, so I know they can work for you as well.
Speed-Pro Crowns Performance Engine Builder of the Year
Tom Nickerson, owner of NVR Racing, in Butler, WI, was named the 2014 Performance Engine Builder of the Year, sponsored by Speed-Pro POWERFORGED Pistons and Engine Builder magazine. Nickerson was presented the award by Engine Builder magazine publisher Doug Kaufman at a press conference Friday at the Performance Racing Industry Show (PRI) in Indianapolis.
Engine Pro is Everywhere Contest
Engine Pro parts have been used in some pretty unusual engines all over the world. Now, the company would like to find ut how many unusual places the Engine Pro logo can show up. Here’s you chance to win one of three $500 cash prizes from Engine Pro.
WIX Filters Celebrating 75th Anniversary
WIX is marking its historic year with a specially designed 75th anniversary logo that was featured on many of WIX’s 2014 promotions and sales materials.
WELD Racing Strengthens Motorsports Team, Promotes Sales Executive
Expanding on its nearly 50 year commitment to motorsports, WELD Racing has announced the promotion of Mike Mulcahy to vice president of sales. The company has also announced the addition of Greg Bennett to WELD’s sales and marketing team.
John Dow Appoints Drew Dawson to Executive VP of Operations
Joe Dease, President of JohnDow Industries recently announced the appointment of Drew Dawson to the newly created position of Executive Vice President-Operations. Dawson brings lengthy experience to JDI in the tire and automotive aftermarket industries. He began his professional career in 1986 as a salesman with The Goodyear Tire & Rubber Company in Boston, Ma.
PERA Holds 69th Annual Conference and Welcomes New President
The Production Engine Remanufacturers Association (PERA) has been in Louisville, KY this past week for its 69th Annual PERA Conference where it welcomed incoming president Frank Owings of Titan Engines. Owings replaces outgoing president Robert McGraw of AER Manufacturing.
Web Tools: Improving Business Through the Internet and Social Media
For years, engine shops have used the Internet to try and increase business. But too often, a shop’s website wasn’t being used to it’s full potential. Today, engine professionals are using their website as a tool to increase profits by selling reman/rebuilt components from their shop online.
Win $1,000, an iPad and Engine Builder Bragging Rights
If you haven’t nominated your shop to be recognized as tops in this industry, you better hurry. The deadline for online nominations in the annual Performance Engine Builder of the Year Award is Sept. 30! Just go to www.topperformanceshop.com and fill in the required fields.
Chevrolet Camaro Wins Champion Spark Plug Daily Driver Contest
A gleaming, custom-green 1967 Chevrolet Camaro is the grand-prize winner of the Champion Spark Plug brand’s “King of the Road” contest and $5,000.
Hastings Names Sarah Kollar Marketing Manager
Hastings Manufacturing Company, a global manufacturer of piston rings celebrating its 100th Anniversary in 2015, has announced the appointment of Sarah Kollar as Marketing Manager. Sarah Kollar has been appointed to the position of Marketing Manager reporting to Ken Holbrook, Senior Vice President Sales & Marketing. Sarah previously performed account management for the company’s OEM activities
Using Price Advertising to Target Ideal Customers
Believe it or not, price advertising is a good thing. I am sure you will agree, everyone likes to find a good value, and price advertising lets people in your community know that you are looking for ways to help them save money. The problem most shop owners come across is that they’re unsure of
