Royal Purple Archives - Engine Builder Magazine
Royal Purple Will ‘Pump Up the Purple’ to Support Lupus Awareness Month

Royal Purple Synthetic Oil is the Official Oil of the Mazda Road to Indy Presented by Cooper Tires and will once again headline all six rounds of competition at the hallowed Indianapolis Motor Speedway on May 11 and 12.

Royal Purple to Debut New Products and Unveil a GAP Racing 1967 Camaro at the 2017 SEMA Show

Royal Purple has announced it will release two new weights of its renowned XPR line of oil, including 5W-40 and 5W-40 at the 2017 SEMA show in Las Vegas, October 31 – November 3.

Royal Purple Presents $5,500 Donation Check to Lupus Foundation of America

Royal Purple Synthetic Oil presented the Indiana chapter of the Lupus Foundation of America with a $5,500 donation on Monday, June 12. The money was raised in conjunction with the Mazda Road to Indy at the May 11-13 Grand Prix of Indianapolis.

Royal Purple Break-In Oil

Royal Purple offers its highest level of protection for new or newly rebuilt high performance engines with its Royal Purple Break-In Oil.

Royal Purple Max-Blast Intake Valve Cleaner

Royal Purple has released Max-Blast, its new intake valve cleaner, formulated to directly deliver detergent to intake valve deposits. Max-Blast provides highly effective removal and clean-up of harmful IVD, thereby restoring lost horsepower and fuel economy.

Royal Purple to Host Drag Racing Outperformers at NHRA World Finals

Royal Purple recently announced it will host NHRA drag racers and Royal Purple sponsored drivers Cade Poe, Sergeant Scott Graham and Tim Wilkerson in its Mobile Marketing Unit at the NHRA World Finals in Pomona, Calif., November 10-13.

Royal Purple to Commemorate 30th Anniversary at SEMA 2016

Royal Purple has announced it will commemorate its 30th anniversary at the 2016 SEMA show in Las Vegas, November 1-4. The Royal Purple booth will feature various custom builds, celebrity autograph signings and an unveiling of a custom Ringbrothers 1969 Camaro build.

AMSOIL Leads Others in Industry-Standard Testing

Signature Series 5W-30 Synthetic Motor Oil was tested against other oils to determine which provides the greatest level of protection against deposit formation in high-heat applications. The TEOST (Thermo-Oxidation Engine Oil Simulation Test) 33C test (ASTM D6335) is an industry-standard bench test that simulates turbocharger operating conditions.

Royal Purple Selects Winner of the Royal Purple Indy 500 Sweepstakes

Royal Purple has announced Kentucky native, Aaron Lewis, as the grand prize winner of the Royal Purple Indy 500 Sweepstakes. Between May 5 – June 1, more than 2,100 fans entered the sweepstakes for a chance to win a one-of-a-kind Royal Purple racing helmet signed by famed IndyCar driver, Ed Carpenter.

Royal Purple Break-In Oil

Royal Purple offers its highest level of protection for new or newly rebuilt high-performance engines with its Royal Purple Break-In Oil. Royal Purple Break-In Oil is formulated with highly refined mineral oil and advanced additives that contain high levels of zinc and phosphorus to optimize protection in flat-tappet and roller engines.

Royal Purple to Sponsor Ed Carpenter Racing Starting at Indy 500

Just in time for the iconic 100th running of the Indianapolis 500, Royal Purple announced its sponsorship of the Ed Carpenter Racing Verizon IndyCar Series team for the 2016 race season. Beginning on May 29, the Royal Purple logo will adorn the engine cover of the Ed Carpenter Racing No. 20 Chevrolet.

Royal Purple Max EZ Synthetic Power Steering Fluid

With driving season just around the corner, Royal Purple offers ultimate protection for enthusiasts hitting the street, track and trail with Max EZ synthetic power steering fluid specialized for power steering systems in cars and trucks.