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Permatex Promotes Ben Grueser To Associate Marketing Manager

Permatex, the provider of chemical technology for automotive maintenance and repair, has named Ben Grueser as associate marketing manager. He will be responsible for the management of ITW’s Spray Nine and Fast Orange brands, initiate and coordinate the launch of new products, and manage profit improvement projects. Grueser first joined Permatex in its finance department

Race Winning Brands Hires Powersports Veteran Steve Reed

Race Winning Brands, a manufacturer of high-performance engine components for the automotive and powersports aftermarkets, has hired industry veteran Steve Reed as Wiseco Powersports Brand Manager.  Reed comes to Race Winning Brands with over 22 years of experience in the powersports aftermarket. At a young age, Reed began his powersports career in distribution and quickly

Engine Education and Training in 2021

Today’s tech schools are preparing students to work in all areas of the industry, from racing teams to engine shops. But, how much do they know after graduation?

Lubrication Specialties Inc. Hires Retail Marketing Specialist

Lubrication Specialties Inc. (LSI), manufacturer of Hot Shot’s Secret, has announced the addition of Hollie Maxymillian, a veteran automotive retail marketing specialist to serve as the company’s new Hot Shot’s Secret product manager.  The all new marketing position was filled in April to ensure Hot Shot’s Secret’s branding presence for the company’s 35+ family of products

LSI Chemical Adds Business Development & Marketing Manager

LSI Chemical, a manufacturer of high performance oil and fuel additives for downstream oil, gas and diesel fuel production, has announced Thomas Robinson as the company’s new business development and marketing manager. The new position was created in March in response to the company’s rapid growth of new international distributors authorized to sell LSI Chemical

Champion Oil Adds Scott Baubie as Director of Sales/Business Development Manager

Champion Brands, a blender and packager of automotive lubricants, chemicals, additives, and motor oils, has recently announced the appointment of Scott Baubie to its sales, business development and marketing team.  As director of sales/business development manager, Baubie will contribute to sales strategies and business development initiatives, as well as design and implement new market penetrations within

Standard Motor Products Names Dave Illes Director of Sales, Heavy-Duty Aftermarket

Standard Motor Products, Inc. has announced Dave Illes has joined the company as director of sales for the heavy-duty aftermarket. Illes joins Standard Motor Products with more than 25 years of experience in the heavy-duty and automotive aftermarket industries, most recently serving as director of sales and marketing, North American Aftermarket for Lumileds LLC, a

VP Racing Fuels Names James McVey to Business Development Role

VP Racing Fuels, Inc., a provider of performance fuels, lubricants and additives, has announced James McVey has been appointed to the business development role to focus on OEM business. “James has a significant background, including 13 years of executive-level leadership experience,” says VP Racing Fuels President and CEO Alan Cerwick. “He has over 20 years

Champion Oil Announces Stirling Lubricants as Racing and Performance Distributor of the Year

Champion Brands, LLC, a manufacturer of chemicals, lubricants, motor oils and additives, announced this week that Stirling Lubricants of New York was selected as their Distributor of the Year. “The Champion Racing & Performance Distributor of the Year award is our most respected and highest honor,” stated Karl Dedolph director of racing and performance products at Champion.

Permatex Names Director of Marketing for its Engine Repair Business

Permatex, an innovator in chemical technology for automotive maintenance and repair, has appointed Dan Clarke to the position of director of marketing for the Engine Repair Division. In his role, Clarke will be responsible for driving the development and execution of all marketing activities for the Engine Repair business, to meet strategic objectives and deliver

Lucas Oil Promotes Melissa Wonser to VP of Marketing

Lucas Oil Products Inc. has announced the promotion of Melissa Wonser to vice president of marketing. Melissa joined the company in 2011 and has advanced up the ranks in both the art and marketing departments, where she played a crucial role in managing and ensuring the success of the brand’s wide-reaching campaigns. “Melissa brings a

Edelbrock Creates and Hires New Crate Engine Product Manager

Edelbrock has appointed William Philippin as its new Product Manager for Crate Engines. In his new position Philippin is responsible for all of Edelbrock’s crate engines, including the Edelbrock-Musi 555 crate engine.  Philippin’s duties include product planning and execution throughout the crate engine lifecycle, including gathering and prioritizing product and customer requirements, defining the crate engine product vision and

VP Racing Fuels Expands Relationship with IMSA

VP Racing Fuels, Inc. announced its Stay Frosty Coolant Line has been named the Official Performance Coolant of IMSA, representing an expansion of their relationship through the conclusion of the 2027 season. “We are excited to expand our relationship with IMSA beyond our industry-leading race fuels, as our Stay Frosty coolants are now the ‘Official

Holley Hires Several Race Winning Brands Employees

The manufacturer of fuel systems based in Bowling Green, Kentucky, has hired Sean Crawford as its new chief marketing officer. Mark Gearhart and Evan Perkins have also started positions with Holley. Crawford most recently served as the president of JE Pistons in Cypress, California. Before that, he was the vice president of marketing and business

Lubrication Specialties Hand Sanitizer Now Available

Lubrication Specialties Inc. (LSI), manufacturer of Hot Shot’s Secret performance oils and additives and other specialty lubrication products, recently announced the production of alcohol-based hand sanitizer at their Mt Gilead, OH manufacturing facility to assist with preventative care during the COVID-19 pandemic. Last week, LSI began offering 4 oz. bottles of Hot Shot’s Secret hand sanitizer for free

PRI Announces New Marketing Coordinator

Ashton Robinson has joined Performance Racing Industry (PRI) as Marketing Coordinator, where she will support the day-to-day operations of the marketing department for the PRI trade show, held annually in Indianapolis, as well as its monthly publication and associated media. Robinson brings with her a deep passion for motorsports, having been involved with the industry

Talking Gaskets and Seals with the Pros

Modern engines have taken us a long way from traditional gasket and seal design, and advancements in the technology and composition of rubber as well as advancements in molding processes have brought sealing capabilities to a new level.

Motovicity Distribution welcomes Kate Turowska as Marketing Manager

Kate joined the company on December 16th after having served as a marketing manager for Stanley Black and Decker’s Engineered Fastening division.

Dayco Names New VP of Sales and Business Development

Wouter Nijenhuis has joined Dayco, accepting the role of Executive Vice President of OE Sales and Business Development, reporting directly to the company’s CEO, Joel Wiegert.

Lubrication Specialties Names Nikki Stoughton Director of Marketing

LSI President Brett Tennar recently announced the appointment of Nikki Stoughton as the company’s new director of marketing.